We are a group of snow and sports enthusiasts who are invested in social impact work. We volunteer our time to share the sport many of us love with others.

Many folks from marginalized communities experience social discrimination and isolation, either in obvious or subtle ways.  This leads to a host of challenges and disadvantages, including lack of financial and social resources, lack of security, and difficulty maintaining mental and physical health.  Boardslide Mission is dedicated to making a positive impact on the lives of those facing these issues.  We provide access to sports that have significant cultural and financial barriers to entry, yet offer life enrichment through empowerment, joy, fitness, and connection to the outdoors. 

Not only is our programming focused on creating space to thrive for the demographics we serve, we’re also focused on helping to build a more balanced and sustainable member base for the snow sports community. We would love to see more diverse demographics enjoying snow sports, and we believe a broader depth of identities, experiences, and perspectives helps shape a healthier and more well-rounded snow sports community.

Here are some striking stats to consider related to the demographics we serve.

GENDER

• Female alpine ski participation: 35%

• Female snowboard participation: 34%

• Gender Expansive: Not measured.

RACE

• Non-white alpine ski participation: 33%

• Non-white snowboard participation: 42%

These demographic statistics are courtesy of the Snowsports Industries of America 2023/2024 Consumer Insights Report. According to SIA, participation has continued to diversify. We are so pleased that this is the case, and continue to contribute to further improve diversity within snowsports.